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Home » Newsletter » Summer 2012 Issue 2

Replacing an Entire Fleet with Takeuchi

Purchasing decisions, especially with compact equipment is never an easy decision – it takes time and racking up hours of research. Ultimately for a rental company, it comes down to what is best for the customer, which generally is the best bang for your buck.

Rental companies never want to lose a customer because the equipment was faulty, so it’s important to make the right decisions. Rental customers simply cannot afford to have downtime because the equipment failed; so power, durability, operability and performance are all key considerations when making compact equipment decisions. Those key considerations led Jefferson Rentals, located in the small town of Kearneysville, W. Va., to overhaul their aging skid steer units and go with Takeuchi skid steers.

Jefferson Rentals, who will turn 10 years old as a company in 2015 after opening in 2005, is a full service provider that offers equipment to homeowners, as well as the construction, industrial, and landscape industries. Servicing West Virginia, Virginia, and Maryland, Jefferson Rentals offers a vast array of equipment, including general rentals, construction and tool equipment rentals, and party rentals.

The rental company is always looking to update their lineup and after putting in their due diligence, they decided to purchase several Takeuchi TS50R’s from Folcomer Equipment in Frederick, Md. Operating at 6,475 lbs, the TS50R is a radial skid steer loader that features strong performance and value with a bucket breakout force of 3,900 lbs.

“To keep our inventory from aging, we needed new inventory and after putting in hours of research, we came to the conclusion that Takeuchi would be a perfect fit as our new skid steer line,” said Dave Lutman, partner at Jefferson Rentals. “We chose Takeuchi mostly because of price and durability. While we have only had the machines for a short time, they have already been rented several times by our customers. The customers are having great success out on the jobsite with the Takeuchi machines, and are very pleased with our newly added lineup.”

The equipment rental industry is showing strong future growth and according to the American Rental Association (ARA) Rental Market Monitor, it is expected that rental companies in the United States will continue to invest more than 30 percent of their revenue in new equipment over the next five years. The total investment is projected to reach $11.9 billion in 2014 and grow to nearly $15.5 billion in 2018.

Jefferson Rentals are doing their part in helping the rental equipment economy growth with their recent investment in the Takeuchi TS50R skid steer loaders. After nine years in the rental business, they know rental equipment can and will take a beating, so it is crucial to keep their equipment fleet updated. Your biggest advocates are your customers, so it is important maintain good relationships with them and keeping them happy by offering products that flat-out get the job done. It is exactly why Jefferson Rentals distribution channels in Virginia, West Virginia, and Maryland make them their first choice when it comes to their equipment rental needs.


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